What Is The Difference Between Safelists And Building My Own Email List And Which Should I Use

For anyone who has been in Internet marketing for any amount of time, you have heard how essential it is to own a list to email. Almost every Internet marketer online will tell you that without a list you don't have anything. I have been in the IM arena for over 5 years and one question that invariably comes up is "I use safelists, should I be using my own list?"

I am going to go a little deeper in this article on how email marketing should be done.

We'll start off with safelists. A safelist is a group of individuals who agree to be sent emails from other people in the group. Usually, you have the option to join for free but 99% of these sites have extra features for people who want to pay for them. Once you become a member you will be obtaining emails from other folks who are also a member of the web site. Mostly, each email you are sent will have something called a credit link that you must click on to earn credits, this is known as a credit based safelist. These credits can then be utilized to send your offers to other list members.

Bear in mind that the other safelist members are like you -- they want to email people and receive traffic but they don't wish to buy something that another member is telling them about. Although you may make a sale here and there by utilizing these lists, it is not sufficient to make it worth your while.

Nevertheless, safelists have a place in Internet marketing. Safelists are a fantastic way to start developing your own mailing list. You can obtain people's email addresses by giving stuff away and having people provide you their name and email address in order to get the free item. In no time at all you will have a mailing list of your own you can email whenever you want without having to click safelist links to earn credits.

Now, there is one thing you really have t realize if you're serious about becoming and remaining an Internet marketer and that is You Need Your Own Mailing List. Just about any successful Internet marketer will tell you that every individual on your own email list is worth about $1 per month. While that may not seem like a considerable amount, what happens if you have your own list of 5,000 or 10,000 people?

This is an average since everyone on your mailing list is not going to simply buy a $1 product from you every month. What this means is when you contact your mailing list with a good subject line and good content in the email advertising a good product, you can expect to make about 1 sale for every 50 people on your mailing list each month. To explain this a little better, 1 person out of every 50 buys a product worth $50 to you per month, that equals an average of $1 per person.

The coolest thing is when it is your list you can send your emails whenever you want. Also, there is no limit to how huge you can develop your mailing list. Plus, you are not limited on how you develop your mailing list, feel free to utilize any technique you want. Safelists can help you to build your email list but there are several other ways to list building. You can put up a blog and have people subscribe to your email list to be updated when you publish a new post. It doesn't stop there however, you can use any technique or program you like that can help you build your mailing list. The point is it is limitless.

So which one must you use -- safelists or your own list? You should be using safelists but only to the point where it is helping you start your own mailing list.